At some point, Google’s “Core Web Vitals” have probably come across your radar, or if they haven’t, they should be on it. Everyone knows site speed is important from a user and conversion perspective, and then they’ve learned that Google uses that for page ranking, and so it becomes even…

ReCharging a Subscription Model Many Americans have begun to shift away from their consumption of milk in search of more sustainable, environmentally responsible options. Enter Sweden-based Oatly. The 25-year-old company processes fiber-rich, sustainable oats into nutritious oat milk without taxing the planet’s resources. …

In the Twitter discussion of Stop Putting Garbage 3rd Party Extensions In The Magento Core, Isaiah from Trellis, highlighted a very difficult issue that agencies and developers face working with merchants on Magento. I created a poll about a week ago that touched on this issue as well because…

Transaction Credits on Refunds Fees - After March 1, 2020, Shopify will no longer return this fee?! Dear Shopify Community and Experts, Shopify has always been crediting back transaction fees if a store owner makes a…community.shopify.com This is strange on so many levels… To categorize a serious financial change as a “mistake” and try to play it off as no big deal is not a good look for Shopify. Edit: Stripe stopped refunding their fees in 2017.

I was reading through the release notes of Magento 2.3.4 and noticed this tidbit: Live Chat powered by dotdigital enables merchants to increase conversion rates, and keep customers coming back with real-time engagement. All Magento 2.3.x …

In 2018, almost 2,300 ADA lawsuits were filed against businesses across the US; most of those cases were targeting businesses with websites that were found to be not ADA compliant. Domino’s is in the news right now for being sued under the ADA because their site and mobile app weren’t…

These days you can’t throw a rock without hitting some new CBD infused product. From coffee to lotion, product designers are creating every kind of CBD product. Despite the proliferation of these products into the marketplace, the permissibility of cannabis-based products across the eCommerce landscape is very unclear and confusing. …

There are numerous articles about optimizing Shopify’s performance, but they all deal with the frontend performance primarily and completely omit any discussion of backend optimizations. In this article, we’re going to dive deep into what backend performance is and how you can drastically improve it on your Shopify store. What Is Backend Performance? The…

I think the reason why frontend “theme” development on Shopify matters so much is that themes on Shopify aren’t just “themes” to most merchants. A Shopify merchant that is just getting started might buy a theme from the Shopify theme store or Theme Forest, but over time as they grow…